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Media Pro 2011
Dominic Graveson was invited to present a keynote session at the MediaPro event in November 2011 at Olympia.
The talk was on the importance of measuring website engagament value and the Sitecore Digital Maturity Model. To ensure we are measuring the right things and to focus on quality over quantity.
By understanding the ‘digital footprint’ and ‘body language’ of your visitors, you can match the profile of your visitors to that of your content, in real time, delivering compelling, relevant and more persuasive experiences.
The full talk can be seen here
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